
AMERICAN GUEST
Brand Marketing + Content Strategy
“I’m careful to lend my name to anyone’s brand but with Sekita there is NO hesitation. Having worked with marketing companies for over 20 years, I can count on one hand the ones who “get it” and are invested in the client relationship. Her unique style of storytelling resonates with the audience on a human level too. Sekita is not only a consummate professional but an ever better person.”
— John Williams, President
The Brief
This established New York-based luxury corporate DMC specializes in upscale incentives, meetings and events across the U.S. and beyond and wanted a branding and marketing refresh.
The Solution
Create a phased marketing strategy to build visibility: launch and write a client newsletter packed with engaging content for event planners, build a 2.0 website, design PR initiatives, and develop strategic partnerships.